












VIDEO PRODUCTION
DEDICATED TO THE TRADES
At Build Creative, we recognize the trades build, fix, and maintain everything around us—and they deserve better marketing! You're running million-dollar businesses with decades of expertise, but your best work often goes unseen by the clients who need you most, and we want to fix that!
We built Build Creative specifically for contractors, electricians, plumbers, and tradespeople who are ready to showcase their knowledge, craftsmanship and company culture through video. We create professional content AND coach you on exactly how to use it to win more of the right clients. We speak your language, we understand your business, and we make you look as good as your work.
We believe authenticity wins business. No corporate scripts. No fake testimonials. No stock footage of actors in hard hats. We capture the real you—your actual crew, your actual projects, your actual expertise. Because when potential clients see the genuine pride you take in your work, they don't just hire you. They trust you.


WE OPERATE BY
OUR CODE
We believe your reputation is everything—protect it with truth.
We believe authenticity attracts the right clients.
We believe craftsmanship tells its own story when captured right.
We believe your team is your greatest asset—show them off.
We believe video should make the phone ring, not just look pretty.
We believe the trades deserve Fortune 500-level marketing.













A BRIEF
ABOUT US
Build Creative was founded by Tom Keel and Zach Haedt, two professionals who understand your world from the inside. With backgrounds in HVAC engineering, construction, and mechanical systems, they've spent 15 years creating video content that actually works for businesses like yours.
The approach is straightforward: do great work, treat people right, and never cut corners. Build Creative brings the same respect for craftsmanship to video production that you bring to your trade.
Bottom line: They get it. They respect it. And they know how to showcase your expertise in ways that win business.
A LOOK INTO
OUR PROCESS
STEP 1
DISCOVERY & STRATEGY
We dig into your business, your customers, and what makes you different. No generic questions—just a focused conversation about what story will actually bring you customers and how video becomes your strongest sales tool.
STEP 3
PRODUCTION DAY
Our team arrives early, respects your time and workspace, and efficiently captures cinematic footage that showcases your craftsmanship. We handle all the technical details so you can focus on doing what you do best.
STEP 5
LAUNCH & DOMINATE
You receive all final videos in the formats you need, along with support from our exclusive guide on how to maximize your content. We're available for revisions and continued support to ensure your content performs.
STEP 2
CONTENT PLANNING
Using our Content Planning Workbook, we map out exactly what to film—the projects, the people, the moments that matter. You'll walk into production day knowing we're capturing content with a purpose, not just "getting footage."
STEP 4
EDIT, POLISH, & DELIVER
We turn raw footage into scroll-stopping content: branded, captioned, and formatted for wherever your customers are watching. You get everything you need to own your market, plus the support to make sure it works.


